How to Help CRM Perth Succeed

08MondayAug 2016

Posted by crmperth in Business - Customer Service, CRM Tips, Marketing, Microsoft CRM Perth

Tags

Benefits of Salesforce CRM, Crm solution Perth, microsoft crm, perth crm hirdynamics crm, perth crm hire, sales and marketing strategy Perth

Customer Relationship Management or CRM–its success or failure depends on a team approach where every single employee has an important role. CRM Perth is committed to putting that customer first, not just in Perth, but abroad as well.

However, CRM Perth realizes that when CRM software is chosen and deployed, people must choose and deploy it, too, starting with the big boss at the top of the organization to sales people and support employees.

For example, a Consultant must look at CRM database Perth as a great tool to improve how he does business, not just in the office, but on the road and in day to day contact with the Customer. The CRM data can help him understand exactly what the Customer needs,and how and when he should be approached. A Customer whose expectations are not just met but exceeded will be in loyal relationship with the Consultant and the company.

Also, sales people must communicate their focus on good Customer Relationship Management Solution Perth to the marketing people so that department correctly analyzes the mindset of the Customer. Marketing can then advise the Consultant on how to approach the Customer. In other words, CRM Perth says meet the Customer where he is and then intelligently lead him to where he needs to be. This is outstanding Customer Relationship Management.

Is this truly a cold call where a Relationship is beginning? Or has that Relationship already begun, and the Customer expects pertinent information, service and follow-up indicating a growing Relationship? Great Customer Relationship Management depends on informed communication.

In addition, support or administrative employees at Perth or elsewhere must view all Customer details they enter into the system as critical to long-term success, not as boring busy work. Details are the foundation to the Customer Relationship.

As with any team effort, leadership is key. Each team member should strive to lead in meaningful Customer contact, implementing the CRM technology and philosophy to capture and record the information that can grow the Consultant-Customer Relationship.

Those at the executive level should point out how CRM implementation ultimately leads to bigger sales, more money, and a more successful company. Set the example, and give incentives to spur each Consultant on to using the CRM software correctly and consistently. Help them realize that digesting the information Customer Relationship Management software Perth provides and its strategy is foundational to making everyone succeed.

For more information, Visit: http://crmperth.com.au/contact-us/ and do a mail enquiry@CRMperth.com.au you can feel free to call us: (08) 6102 7284.

CRM Consultancy Agency – Big Data & CRM

01MondayAug 2016

Posted by crmperth in Business - Customer Service, CRM Tips, Marketing, Microsoft CRM Perth

≈ Leave a comment

Tags

customer relationship management basics, Database Marketing perth, dynamics crm, improvement business Perth, marketing strategy consulting Perth

Everyone knows that big data is a big deal, and the potential can be realized through CRM. Big data may not be a new concept, but CRM Perth is interested in Microsoft’s Dynamic 2015’s capacities that can be used for clients, and this is why CRM Perth is concerned about the legislative news that has been surrounding it.

Last week the White House talked about online privacy, as well as tracking with a review that was conducted on Big Data, as well as privacy issues. CRM Perth does not know what type of impact it will have, but continue to read on to find out what the potential impact could be.

The Impact

CRM Perth does not know what the impact will be, as it remains unseen. However, CRM Perth has learnt that the report calls for numerous measures to be taken, such as a consumer bill of privacy rights, a national data breach legislation, as well as an amendment to the ECPA, also known as the Electronic Communications Privacy Act.

CRM Perth also learnt that the report is also recommending making do-not-track tools stronger for location technologies. CRM Perth has found out that some of the proposed legislation. Some of the proposed measures do not require action by congress.

With that said, CRM Perth believes that the measures have a steep climb to make.

A Rollback

As a professional CRM Consultancy Agency Perth, we feel obligated to mentioned that there are numerous legislative initiatives to roll back oversight in regards to the mobile medical device space, and this is detailed in the Healthcare Law Blog by Sheppard Mullin. As a professional consultancy agency, we recommend reading the contents of that blog.

As a leader in the CRM consultancy industry, we believe that members of Congress will not be too reactive in the area that concerns medical privacy issues.

Big data is not going anywhere soon, and most consultancy agencies will tell you that. Also, assuming that it is here to stay, you may want to receive some consultancy, and this is why you should contact the best CRM Consultancy Agency in Perth. If you need CRM consultancy, then contact our CRM Perth consultancy agency today for more information, Visit: http://crmperth.com.au/contact-us/ and do a mail enquiry@CRMperth.com.au you can feel free to call us: (08) 6102 7284.

Marketing Software Services Perth

28ThursdayJul 2016

Posted by crmperth in Business - Customer Service, CRM Tips, Marketing, Microsoft CRM Perth

≈ Leave a comment

Tags

crm solutions, dynamics crm, harvard business review crm, Marketing database Perth, perth crm hire, ways to improve business Perth

As a consultant at CRM Perth, we are always weary of the hazards of off the shelf solutions that a client may have had problems with in the past.

Technological advances have led a lot of companies to invest in “off the shelf” solutions whenever they’re in need of some type of management for their communication needs. However, there are some real problems with this approach, especially since a CRM solution Perth is so important to a lot of organizations today.

Just imagine that the typical person receives around 200 emails per day, only 5% of which are actually of any interest. With Best CRM software Perth you can build a profitable, long-term relationship with your customers. This database utilizes customer data and branded communication to deliver your message to your customer. All of this is complemented by the immediate ability to evaluate and measure its effectiveness.

Whenever CRM is poorly managed it can actually harm your brand. A lot of people are adopting DIY packages today. However, they don’t seamlessly fit into an organization because:
1. They only somewhat take into consideration how the platform will fit into the organization’s integrated offering, as well as what contribution it’s made to the strategic direction of the organization. This means that there are some inherent challenges that come with integrating the legacy system, data warehouse and any platforms that may already exist.
2. There’s the potential for human error whenever you’re trying to integrate it into your system.

3. People think that this “off the shelf” approach will solve all of their business challenges, even so far as reducing their communications costs.
4. There are unexpected costs encountered whenever businesses realize that they need to purchase more plug-ins or software for additional capabilities or for helping with integration.
CRM Packages won’t manage your customer relationships, they’ll simply provide you with the necessary technology to deliver your message. As a marketer, you still need to be strategic and ambitious. You’ll have to give some thought to the message that you’re sending out, as well as how it will be received by your customer and what they’ll then think of your brand.

Anyone who uses these programs well will be able to support a good multi-channel approach. They’ll have data to support their brand so that they can talk directly to their customers.

Visit: http://crmperth.com.au/contact-us/ and do a mail enquiry@CRMperth.com.au you can feel free to call us: (08) 6102 7284.

Importance of CRM Implementation for Sales Perspective

01WednesdayJun 2016

Posted by crmperth in Business - Customer Service, CRM Tips, Marketing, Microsoft CRM Perth

≈ Leave a comment

Tags

Benefits of Salesforce CRM, crm marketing services Perth, Crm solution Perth, dynamics crm, microsoft crm perth, perth crm hire, Sales Management Perth, salesforce perth

A reasonably common question which our consultants have to answer, is “what is CRM for”, hopefully this piece can help explain this.

The question is, “what is a CRM for?” This is more complex that it first appears, as the CRM is a tool which can be used in different ways by different people. That’s the trap many first-times (and indeed many others) CRM customers fall into: looking at the CRM implementation from the perspective of one type of business user, or only superficially considering how it affects others. For example:

CRM systems’ dashboards provide an excellent way for management to get a sense of what is happening in sales. Management can track opportunities, run forecasts, and even see differences in the way salespeople work. The problem is that this information may not be helpful, and can easily lead to a data-focused micromanagement view. One company I did consultancy for used its management dashboard to track how frequently salespeople logged into the system, in order to encourage adoption.

This means that a CRM is many things to many people, and looking at your own company you can probably add several more to my list. However there is one thing that it is not, and that is a tool which can exist in isolation from the business.

A customer of mine carried out their first CRM implementation a few years ago and they consider that it failed because integration was not at the core of the project. In this case, “failed” means that although the CRM works perfectly well, they are unable to provide real-time relevant management analytics, and sales see it as a management hoop to jump through rather than delivering value.

My customer is currently undertaking a second attempt at a CRM implementation, this time with integration front and centre, and they are more confident that it will be a success. In particular, they are integrating the CRM and other systems into business processes, allowing data to be seamlessly accessed, handled and presented or updated as needed. The integration also means that users will be able to use the CRM as a central portal from which they can start automated processes.

Strategise your CRM

Ultimately, taking a strategic view of your CRM means extracting true value from data and processes and reusing it throughout the business, thus making the CRM a solution rather than a tool. It’s rarely true that you can really use a CRM “out of the box” but equally it’s possible to get bogged down in endless customisations without adding much value.

If you would like to know how you can improve your Customer Relationship Management strategy, processes and software and are interested in working with consultants that are local, guaranteed and deliver solutions that are simplified, you should get in contact now to book an obligation-free appointment at Visit: http://crmperth.com.au/contact-us/ and do a mail enquiry@CRMperth.com.au you can feel free to call us: (08) 6102 7284.

Importance of CRM Salesforce Software in Perth

25WednesdayMay 2016

Posted by crmperth in Business - Customer Service, CRM Tips, Marketing, Microsoft CRM Perth

≈ Leave a comment

Tags

crm solutions, dynamics crm, harvard business review crm, Marketing database Perth, perth crm hire, ways to improve business Perth

Any expansion for a CRM software which CRM Perth implements, like Salesforce, can bring with it new insights into how to improve the system, both for consultants and for the vendor company.

Salesforce.com has roped in Interxion as its service provider for the data center it plans to open in France. The data center in France is part of its expansionary initiatives in Europe announced in the beginning of 2014. Salesforce expects to open the France data center in 2015.

Interxion’s selection as the preferred service provider is possibly related to the company’s presence in 11 European countries. Salesforce can leverage this pan-European presence if it expands its business in other countries as well.

Apart from France, Germany and the U.K. remain on Salesforce’s radar to complete its European expansion. While the data center in Germany is also expected to be opened in 2015, the U.K. data center is slated to open in the later part of 2014.

The opening of the data centers in these countries will help Salesforce Services Perth to tap local small and medium businesses as well as government agencies. Government agencies usually require data to be stored locally rather than in data centers outside the country for security reasons.

Salesforce’s investments in the U.K., France and Germany come at an opportune moment as a study by IDC predicts that spending on IT in Western Europe will increase 2% in 2014.

The increase would be spearheaded by investments in cloud computing and data analytics segments. Salesforce.com, being a provider of cloud computing solutions, could incrementally benefit from these investments.

Moreover, the company would be able to diversify its international revenues, going forward. Notably, in the last reported quarter (second-quarter 2015), Salesforce derived approximately 19% of its total revenue from Europe, which increased 42% on a year-over-year basis.

We remain encouraged by the rising number of deal wins at Salesforce and the rapid adoption of its cloud-based solutions. Overall, the company’s diverse cloud offerings and strong spending on digital marketing remain positives. Additionally, the company’s strategic acquisitions and the resultant synergies are expected to remain the long-term positives.

Although the company is growing reasonably in the cloud market, growth prospects have been rationalized by competition from IBM, Oracle and SAP. Currency headwinds and an increase in investments could pose additional challenges.

CRM spending growing despite recession

11WednesdayMay 2016

Posted by crmperth in Business - Customer Service, CRM Tips, Marketing, Microsoft CRM Perth

≈ Leave a comment

Tags

best crm software Perth, crm management perth, crm perth, Mobile CRM improvements, perth crm hire, Telecommuting through CRM

CRM Perth was very interested to know that dollars spent on CRM implementation weren’t harmed by economic turmoil! It turns out that when things aren’t economically favourable, skimping on the systems which enable your business to grow and leverage your database of clients can be lethal!
If you are still doubting the impact CRM Customer Relationship Management technology is making right now, then take a look at the recent research by Gartner, showing CRM spending in Europe remaining strong in spite of the continuing economic problems. In a survey conducted in 30 countries, 50% of 102 businesses and 20 industries in the last quarter of the previous year intend to increase spending at an average of 2.5% on CRM projects this year.

Opportunity Knocks

Apart from the considerable opportunities for CRM vendors, this also shows that enterprises still hold customers at great importance, at least in Europe. Enterprises are also willing to invest in technology to develop customer relationships and keep those relationships healthy.

The results are similar with those of a wider study on global CRM spending published last month. It showed that CRM spending is driven by five areas of technology:
• Mobile
• Social
• Cloud
• Big Data
• Internet of Things

Gartner estimated that, globally, CRM investments would rise to $23.9 billion this year, 49% of which are due to cloud-based technologies.

Presently, more than 40% of all CRM deployments are attributed to software as a service (SaaS) or cloud-based CRM deployments. And these are likely to increase and reach 50% in 2015, as more enterprises look into agile technologies which can respond to business challenges.

The European survey gives more insight into the trends, although the study may be considered regional. However, businesses in Europe and the US are strongly linked. So what applies in the US may also apply in Europe, and vice versa.

Salesforce Experts in Perth

27WednesdayApr 2016

Posted by crmperth in Business - Customer Service, CRM Tips, Marketing, Microsoft CRM Perth

≈ Leave a comment

Tags

client database software Perth, crm business perth, crm consultant perth, crm marketing services Perth, crm software services Perth, Sales staff optimisation, salesforce service perth, salesforce strategy perth

Salesforce Australia’s knowledge management software is an expert system technology that taps into the vast collective information and expertise of your organisation, let our team at Illuminance help you and your customers.

The user interface for Sales Cloud is simple, elegant, and intuitive. The landing page is laid out with standard components such as activity feeds for the items you’re following, a customizable dashboard that gives you a real-time view of your performance, and tasks and a calendar that are synced automatically with your email application. There are also guides on each page that assist you with some of the more advanced functions of the product. With a click of a button, you are able to navigate to the relevant page of the user guide on the help site.

Easy customization:

You don’t have to be a programmer to customize Sales Cloud to fit your business needs. You can customize tabs, fields, and the interface and create formula-driven fields effortlessly with the help guide. Most impressively, you can utilize a point-and-click app builder to build your own application. You can even publish custom apps to Salesforce’s marketplace, AppExchange, to be shared with other users.

New Salesforce Console:

The Salesforce Console is a customizable, dashboard-like interface that makes it easier to find, update, and create records. As part of the Winter ’14 updates, the Salesforce Console utilizes a multi-tab design which enables you to work with several applications at the same time, giving you one-click access to the information you use the most.

Real-time data access on mobile devices:

You can get instant business information anytime, anywhere through an iPhone, BlackBerry, or Windows Phone. You are able to edit and customize almost every field, module, and object in Sales Cloud. Take a call with a contact and log the call as a record directly to the contact’s record, have leads routed automatically to your device as they come in, pull up account information prior to a meeting, and assign tasks to colleagues — all from your mobile device.

Nicely integrated Social CRM functionality:

With the growth of social media, it is increasingly important to gain insight into what customers are talking about on Twitter, Facebook, Google+, and LinkedIn. Salesforce Perth is by far one of the leaders in providing tools within its CRM application for you to get into this data. You can monitor and respond to conversations that are relevant to your organization, gain insight into your accounts and contacts’ activity streams from Twitter and Facebook, and create leads from posts and comments.

AppExchange for superior third-party integration:

You can easily search for, read reviews on, and install a wide variety of applications directly into Sales Cloud using Salesforce’s application marketplace, AppExchange. There are currently over 1,700 apps covering sales, customer service, marketing, IT, administration, finance, and human resources. AppExchange enables you to scale and customize your CRM in a cost-effective manner. With close to 45% of these apps being free, you’re bound to explore a number of tools to extend the use of Sales Cloud beyond what other CRM software provide.

Get support from multiple sources:

Salesforce employs a massive staff and there is no shortage of channels for you to seek support for all your customer and technical issues, including live chat, phone, email, and social media. On top of that, the online resources available to you free of charge are first rate.

If you would like to know how you can improve your Customer Relationship Management strategy, processes and software and are interested in working with consultants that are local, guaranteed and deliver solutions that are simplified, you should get in contact now to book an obligation-free appointment at Visit: http://crmperth.com.au/contact-us/ and do a mail enquiry@CRMperth.com.au you can feel free to call us: (08) 6102 7284.

Security Roles in PowerEmail

06WednesdayApr 2016

Posted by crmperth in Business - Customer Service, CRM Tips, Marketing, Microsoft CRM Perth

≈ Leave a comment

Tags

crm business perth, CRM Consulting perth, crm software services Perth, Customer Database Perth, improvement business Perth, microsoft crm perth, Sales staff optimisation, salesforce perth, salesforce service perth

PowerEmail is a simple way to send emails via CRM while gaining extra insight on the details of what happens after the emails have been sent: if and when an email was opened, the last time it was opened, how many times it was opened, and tracks URL clicks. In order to be able to send emails via CRM using PowerEmail, the user will need to have the proper permissions. The System Administrators will automatically see PowerEmail appear under the PowerPack tile; even without having the security role.

To assign the security role to a specific user, navigate to Settings.

Navigate to Administration.

Select Users.

Select the users that are to be assigned the new security role. Click the elipsefor more options.

Select Manage Roles.

NOTE: There are two different security roles allotted for PowerEmail. PowerEmail Service Account is meant for the specific user whose CRM login information was entered in on the PowerEmail Configuration screen during registration. The PowerEmail User is meant for other users who need permissions to use PowerEmail.

When the correct role has been selected, click OK.

The selected user(s) will now have the new security role and be will able to send emails from CRM using PowerEmail!

Benefits of Microsoft Dynamics

16WednesdayMar 2016

Posted by crmperth in Business - Customer Service, CRM Tips, Marketing, Microsoft CRM Perth

≈ Leave a comment

Tags

CRM Consulting perth, Customer Database Perth, improvement business Perth, microsoft crm perth, salesforce perth

Many companies haven’t bought Microsoft Dynamics CRM or any other CRM program because they are unaware of the benefits. What you don’t know about customer relationship management may be significantly hurting your business. You cannot permit this to happen. There’s lots of businesses out there offering the same products & services – & in case you are not managing customer relationships effectively, they are going to discover a different company to do business with.

With years of input from people like you, Microsoft Dynamics has been designed to be familiar to your people, work well with your existing systems, empower people and teams to be productive, and promote informed decision-making.

With effective support from Microsoft CRM Perth and the worldwide partner community, you can implement Microsoft Dynamics today and let it grow with you into the future.

Microsoft Dynamics provides many benefits to your business including the following:

Enables confident decision-making

Microsoft Dynamics enables smart, reliable, strategic and tactical decision-making at all levels of your organization. Executives can always be in touch with key metrics of the business; line-of-business directors can have the information and tools they need to manage and plan effectively within their area of responsibility; and workers in any position, from accounts payable to inventory, to customer field service, can always review critical information and take the best course of action to serve your business and its customers.

Familiar to your people

Microsoft Dynamics looks and works like widely-used Microsoft software products and presents a highly-intuitive, graphical user interface that is consistent with Microsoft Office software.

Fuels business productivity

With a flexible, holistic approach to managing a business, Microsoft CRM connects the people, processes, and information in your organization for best productivity. Automate many routine and repeating functions, eliminate needless barriers, and allow your employees, partners, vendors, and customers to engage on behalf of shared goals.

Works with your systems

Microsoft Dynamics solutions work closely with the Microsoft software and systems you may already use, allowing you to generate more value from your investment in technology. As part of the Microsoft family of offerings, these solutions are ready to work with widely-used productivity applications, such as the Microsoft Office system, and leading technologies, including Microsoft servers and Microsoft .NET.

Provides ongoing Microsoft support

Microsoft Dynamics is fully backed by an uncompromising commitment to empower Microsoft customers. Select from a wide range of support and service options that are widely regarded as industry-leading and that have garnered many industry awards through the years.

Lets you work with a partner near you

When you implement a Microsoft Dynamics solution, a local, experienced Microsoft partner will get to know your business and help ensure you have the implementation and support you need to help you make the most of your solution. The global network of Microsoft Dynamics partners has deep industry and technical expertise. Partners can fine-tune the solution for your very specific business needs, help you design a technology roadmap to suit the growth of your business, and often even be able to contribute solutions of their own to help you address important concerns.

Microsoft Dynamics CRM Comparing Salesforce

09WednesdayMar 2016

Posted by crmperth in Business - Customer Service, CRM Tips, Marketing, Microsoft CRM Perth

≈ Leave a comment

Tags

CRM and Marketing Impact, CRM Consultant, crm software Perth, crm solutions, database marketing wa, dynamics crm, fortix crm

CRM Program solutions are an integral part of the sales, promotion and customer support of most organisations. Today, CRM Program dwells far further than these functions to manage all business requirements. Choosing which solution is right for your company is not simple and often companies compare different CRM offerings. of the major CRM program applications on the market today are Microsoft Dynamics vs Salesforce.

There was a time with these CRM software applications the choice was more black and white. You either looked at software deployed in-house (Microsoft Dynamics CRM) v the software-as-a-service model (Salesforce).

Now that Microsoft has moved in to the cloud with their program as a service model & Salesforce now has a development platform with its “Force” offering your options are now blurred.

Salesforce was founded in 1999 with a vision to generate an on-demand information management service that would replace traditional enterprise application know-how. Salesforce calls itself “the enterprise cloud-computing company”. Sales Cloud and Service Cloud are Salesforce applications for sales and customer support. Their approach to the cloud computing deployment model has led to them developing the salesforce cloud platform that allows developers and users to build business applications on top of the Salesforce offering.

Microsoft CRM, Microsoft team with giant resources was designed with a long-term vision that will permit Customers to make use of CRM with multiple Microsoft products & select deployment options to meet organisational needs.

Choice & Flexibility

With a multitenant CRM solution, Microsoft Dynamics CRM offers any number of deployment options, depending on your needs. On-demand & partner-hosted models are obtainable for Microsoft Dynamic CRM. If your deployment requirements modify so can also your CRM application deployment options as each deployment option is built on the same modern architecture & knowledge model.

Ease of Use

Microsoft Dynamics CRM is designed for simple user adoption because of its similarity & compatibility with Microsoft Office & Outlook. Basically put, it is designed to minimize the necessity for training, reduce application switching, & produce high productivity. With the launch of Microsoft CRM five or 2011 its release name), Office 2010 & SharePoint 2010 the GUI (interface) between the product suites becomes similar in look & feel. This provides users with an simple to learn experience & greater chance of user uptake.

Salesforce graphical interface is modern & ought to be simple to make use of for most users. The integration to Microsoft Outlook & Office is reported as strong as Dynamics CRM for MS Excel & Outlook. Those using Google Mail will find Salesforce to their liking.

Salesforce Perth & Dynamics CRM have similar modules including sales force automation, customer support & support, promotion automation, document management, contract management, product catalogue management & reports. Although each module for each product has its strengths & weaknesses side by side you require to evaluate each application module against your business requirements (& not user likeability).

Visit: http://crmperth.com.au/contact-us/ and do a mail enquiry@CRMperth.com.au you can feel free to call us: (08) 9325 4505.