Gearing up for the latest upgrade to Dynamics CRM? We know that our clients are at CRM Perth, and the latest news on these upgrades keeps getting better and better.

Microsoft has promised its clients that it would deliver a new marketing platform this quarter and they have kept this promise to their clients. This CRM (Customer Relationship Management) Software offers new marketing, customer care and social listening capabilities. It’s part of Microsoft’s waves of updates in 54 markets (including Perth) and 42 different languages. The new software release is integrated with Lync, Microsoft Office 365, Power BI, SharePoint, Skype and Yammer for clients using Office 365.

Microsoft Dynamics CRM (client relationship management) software has made some great progress over the past couple of years. According to a CRM Consultants Perth, the amazing capabilities that are found within this release bring great value to customers. The innovative business applications that are found within the cloud allow businesses to be better equipped to meet their customers’ needs. Ultimately, when it comes to the customer experience the Perth consultants says that people should look out for this software. This is because they have witnessed as the PGA Tour is already using this relationship management software.

Microsoft announces the release of Dynamics CRM 2015 expected to become available in Q4 2014 and announces key features designed to increase collaboration within the organization to improve fundraising campaigns and social media management.

Microsoft is providing solutions that enable fundraisers, campaign managers and other departments to deliver amazing constituent experiences – together. With the release of Dynamics CRM 2015 Microsoft has focused on breaking down the silos between Marketing, Sales, Customer Service and Social Communication. They also continue to deepen Dynamics CRM’s inter-operability with other leading Microsoft applications such as Office 365, Lync, Yammer, Skype and SharePoint. “Unlike vendors that want to separate businesses by selling them countless different clouds and solutions, we have designed Microsoft Dynamics CRM to facilitate the kind of collaboration that businesses need to thrive and grow,” said Bob Stutz, corporate vice president, Microsoft Dynamics CRM. This release is designed to enhance the collaboration across the organization and meet the needs of evolving organizations and their constituents.

The Social Listening tool allows clients to tap into social conversations so that they can get real-time feedback whenever it comes to things like brand, products, competitors, campaign management and other issues.

So, how does Microsoft’s relationship here compare to that of another Perth consultant? In order to position itself Microsoft started by acquiring Marketing Pilot in 2012. Then in 2013 Oracle bought Responsys, SalesForce bought Exact Target and Adobe bought Neolane.

This seems to be the same angle that the Microsoft consultant is choosing to take. They’re giving the CRM (Client Relationship Management) platform better marketing alignment. However, they don’t feel this CRM faces the same pressure that either SalesForce or Oracle faced.

If you want help to get yourself ready for this upgraded CRM you should book a free initial consultation with a CRM consultant right here in Perth at For more information, visit:  http://crmperth.com.au/contact-us/ and do a mail enquiry@CRMperth.com.au you can feel free to call us: (08) 9325 4505.